MMedia Monitoring Read More 6 Clever Ways In Which Travel Agencies Can Use Media Monitoring to Their AdvantagebyIvan KasapovićMay 20, 2022 In the travel industry, your reputation is everything. Your customers will recommend your travel agency to their friends…
PProduct How to Determine the Sentiment of Your MentionsbyIvan KasapovićMay 5, 2022 We thought long and hard about how we are going to do sentiment analysis the right way. The…
OOnline Trends & Analyses Uber Privacy Controversy In Online MediabyIvan KasapovićMay 5, 2022 In the past week, Uber has been facing controversy for comments suggesting the company might hire special researchers…
MMarketing Read More A Checklist of Keywords You Shouldn’t Forget When Tracking a CompanybyIvan KasapovićJuly 14, 2022 In my time here at Mediatoolkit, I’ve done a lot of keyword setups for various clients. I’ve developed…
MMarketing Driving Referral TrafficbyIvan KasapovićJuly 14, 2022 Mediatoolkit makes content discovery easy. But what happens once you find good content? Where do you publish it?…
MMarketing 5 User Insights on Publishing FirstbyIvan KasapovićJuly 14, 2022 Of course publishing quality content before anyone else is a great advantage, but have you ever really thought…
MMedia Monitoring The Shift In Discovery and Consumption of ContentbyIvan KasapovićJuly 14, 2022 Looking back, it’s hard to imagine how we ever could have called news – news. It had to…