Measuring Brand Reputation: Top 5 Metrics to Look Out For
Your financial statements aside – how can you determine the value of your brand reputation?Through the number of…
Tracking Political Campaigns: Analysis of American Midterms with Downloadable Reports
Running a political campaign is much like obstacle course running. It’s long, requires a lot of preparation, and…
Political Reputation Management – How to Prevent a Political Crisis with Media Monitoring
A politician’s electoral success often depends on the amount of publicity they get from the media. After all,…
Liz Truss – Anatomy of UK’s Shortest Tenure
Liz Truss, UK’s soon-to-be ex-prime minister and Conservative Party leader, resigned on 20th October after only 44 days…
How to Create a Political Campaign Checklist with Media Monitoring
Working as a PR professional on a political campaign always brings an additional set of challenges. The gist…
Mediatoolkit Pricing Guide
So you’ve decided that Mediatoolkit would be a valuable asset to your business? Congratulations!Now let’s help you choose…
PR in Politics: 5 Key PR Steps to Keep You on the Right Track
Making an organized effort to influence the decision-making process within a specific group in favor of your client.…