How To Determine the Sentiment Score
Now more than ever, businesses need to be closest to their customers to understand how to serve them…
Customer Sentiment – Why You Should Track It
Customer sentiment refers to thoughts and feelings customers have towards a company. When customers interact with your brand,…
Market Research Process in 4 Steps
Market research supports your marketing efforts and overall business development. You can craft more engaging and converting marketing…
Consumer Behavior Analysis 101: How to Learn More About Your Customers
Do you know what a candy bar you always buy when exiting a store, a pile of clothes…