Campaign Monitoring: Definition, Metrics, Tools
Monitoring is a vital part of any campaign. In fact, it may be the most important part. Marketing…
Top 5 Examples of Sentiment Analysis
Have you been looking for ways to measure customer sentiments, experience, and satisfaction? Then you are not alone!…
Tracking Political Campaigns: Analysis of American Midterms
Running a political campaign is much like obstacle course running. It’s long, requires a lot of preparation, and…
Online Sentiment Analysis 101: Everything You Need to Know
Customer feedback is hugely important for modern businesses. Thanks to new technology, you can gathered and analyze it…
Political Reputation Management – How to Prevent a Political Crisis with Media Monitoring
A politician’s electoral success often depends on the amount of publicity they get from the media. After all,…
How to Create a Political Campaign Checklist with Media Monitoring
Working as a PR professional on a political campaign always brings an additional set of challenges. The gist…
YouTube Sentiment Analysis: A Detailed Roadmap on How To Conduct it
This isn’t the first nor the last time in digital real estate that YouTube is staking its claim…