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    • Online media monitoring software
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  • Use cases
    • Brand monitoring
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BBrand Reputation

Brand Reputation 101: Monitoring, Analysis, and Management Tools

  • byIva Anušić
  • May 13, 2022
Here’s a quick riddle for you: what takes 20 years to build, and five minutes to ruin? Arguably,…
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TRENDING
1PR & Communications
8 Amazing Public Relations Examples to Inspire Your Next Campaign
  • byKinga Edwards
  • July 22, 2022
2Crisis Management
Three Crisis Communications Examples By Real Brands You Can Learn From
  • byKinga Edwards
  • June 30, 2022
3Marketing
10 Campaigns that Reinvented Pharma Marketing
  • byKlara Gavran
  • July 14, 2022
BBrand Reputation
4 Ways to Measure Brand Health & Tools to Use
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  • 8 minute read

4 Ways to Measure Brand Health & Tools to Use

  • byGuest Blogger
  • August 12, 2022
Do you know how healthy your brand is? You must be aware of the multiple factors affecting brand…
MMarketing
social-listening-to-develop-your-video-marketing-strategy
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  • 7 minute read

How Social Listening Can Help Develop Your Video Marketing Strategy

  • byGuest Blogger
  • July 28, 2022
Sometimes it can be a bit intimidating to come up with creative ideas for your new video marketing…
MMedia Monitoring
4 Ways of Using Customer Insights to Track Marketing Campaigns
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  • 8 minute read

4 Ways of Using Customer Insights to Track Marketing Campaigns

  • bySunčica Čuljak
  • August 9, 2022
So, you’ve launched several marketing campaigns. Now you’re wondering, what’s the best way to track marketing campaigns? By…
MMarketing
what-is-keyword-monitoring
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  • 9 minute read

What is Keyword Monitoring

  • byGuest Blogger
  • August 16, 2022
If you’ve been planning to implement a new SEO campaign or improve an existing campaign, you’ll know that…
CCompetitor Analysis
competitive-benchmarking
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  • 7 minute read

Competitive Benchmarking: Definition and Best Practices

  • byGuest Blogger
  • July 28, 2022
If you’re a business owner you’re probably constantly looking for ways to improve consumer experience and increase engagement.…
CCrisis Management
PR-crisis-management-how-mediatoolkit-can-help
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  • 8 minute read

PR Crisis Management – 5 Ways Social Listening Tools Save the Day

  • byMartina Pranjić
  • July 28, 2022
Having to deal with a PR crisis is never a happy event. Especially if you don’t have a…
MMarketing
brand-affinity
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  • 9 minute read

What is Brand Affinity and How Do You Increase It

  • byGuest Blogger
  • July 28, 2022
Customers are the lifeblood of businesses. The reason for that is quite simple – without customers, businesses cannot…
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