Unlimited users, keywords and mentions on all paid plans.

No, there is no upfront commitment or payment needed to test Mediatoolkit.

Yes, Mediatoolkit’s free trial is a full-feature one, meaning you will be able to test all its capabilities to ensure it is the right match for your needs. The only limitations to the free trial are the ones preventing misuse, meaning raw data is not subject to export or digest, and the number of queries and mentions is limited to 3 and 5000, respectively.

Once your 7-day free trial ends, you can choose a subscription that best fits your needs to continue using Mediatoolkit. Your results will be saved for 30 days and deleted afterward if no subscription is purchased. The option to switch to a paid plan will always be available in the tool.

No commitment means you can cancel your subscription anytime. This subscription type is suited for short-term or intermittent use, as is often the case with project-based work. A subscription with a commitment means you will sign up for a year-long contract and choose between monthly or annual billing. This subscription type also comes at a discounted price that will not be affected by future feature releases or tool improvements that might otherwise increase the pricing during your commitment period.

Yes, you can opt for annual or monthly billing when you purchase an annual subscription. Alternatively, you can purchase a subscription with no commitment that will be billed monthly, as long as you desire to use Mediatoolkit.

You can purchase a Mediatoolkit subscription via bank transfer or online payment. If you opt for bank transfer payments, you will receive an offer or an invoice. We support online payments via Maestro, Mastercard, Visa, Diners, and Amex.

Yes, unless you cancel your subscription no later than fifteen days before your subscription ends. For more information, please read the Terms of Service.

Yes. There are naturally no penalties or charges if you cancel a subscription without commitment. However, canceling a subscription with a commitment earlier than 15 days before your subscription ends means you will be fully charged for the remaining subscription time. There are also no refunds or credits for partial service use or the amount of time left in your subscription if you cancel an annual subscription. Check out more details in our Terms of Service.

Fair usage is a policy intended to prevent misuse or excessive use of Mediatoolkit’s unlimited options and ensure every user receives an equal, reliable service. If a user reaches the limit for the number of users, keywords, queries, or mentions defined in the Terms of Service, their results will be suspended until we have established that their usage follows said Terms of Service.

A keyword is a word or phrase you want to track. One or multiple keywords comprise a query, the general search term. For example, you might use ‘Starbucks’ and ‘coffee’ as keywords to track brand mentions of your Starbucks query. A mention is a single search result (an online article or a post) that appears in the feed and contains some or all keywords defined in your query, depending on your desired query setup.

Boolean operators are words and characters that, combined with keywords, create conditions for collecting mentions. In Mediatoolkit, you can use both basic (AND, OR, AND NOT) and advanced Boolean operators (NEAR, AT-LEAST, CS, …) to provide context to your searches and ensure the results are precise and relevant.

Historical data is the data relevant to your query before its creation date. In all Mediatoolkit plans, this spans out to three months in the past if data was available to store in our database. Additional historical data can be purchased upon request.

Mediatoolkit offers three predefined reports you can use to create a media report instantly: Basic, Advanced, and Competitive Analysis. Custom reports allow you to customize any predefined report or create your own from scratch. With Branded reports, you can customize the design of any report and add your logo, title, color scheme, and more.